How to Automate & Optimize Your Sales Management

   22 Feb 2021, Monday      680       Business
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How to Automate & Optimize Your Sales Management

For retailers, an improved sales model, streamlined payment cycle and inventory management are vital to make the most of new business opportunities. With this in mind, it’s important to reconsider the way you handle your sales to make your business run swiftly and efficiently.

Reviewing your sales order means:

  • Improved productivity and profitability.
  • Decreased wasted time and money.
  • More focus on core business activities.  
  • Reducing the risk of costly mistakes.
  • Maintaining good customer relations.

Here’s few best practices you can bring into play to optimize and automate your sales management.

1.   Business Process Automation:
Eliminate the need of spreadsheets which is quite hard to manage manually and that’s also without errors. Optimize your business processes and sales cycle by automating and centralizing all corporate data and purchase order into one fully integrated, flexible ERP system. In this way you can easily turn RFQs, purchase orders, and your estimates into sales orders quickly and without mistakes.  

2.   Organized Product Base:
You may have created products catalogs, but if it’s not sorted well you may lose the sales. So, it’s mandatory to review your product base, organize the catalogs and create product kits for improved sales. Ensure a well-maintained, clean environment to ensure safety and comfort at the shop floor and warehouse, etc. Moreover, to speed up the order fulfillment you should have a generic version of the product that could be customized immediately once an order comes in.

3.   More Sales Opportunities: 
Think about and implement the best possible alternatives to grow your sales potential. Here’s a few ideas to help you boost your sales.

  • Inventory Kitting:
    Make your products more competitive, but at the same time select the right strategy to market them. Give your potential buyers some attractive packages and promotional offers. Increase your average order value by selling bundle products as a complete and customized package – called inventory kitting that will help boost your sales. 

  • New distribution Channels:
    Facilitate your profit margins by trying out new marketing and distribution channels. Diversify your sales methods and consider new ways of promoting and selling them such as eCommerce, clearance outlets, trade shows and through sales representatives to name a few. 

  • Statistics & Monitoring Sales
    Create detailed and relevant sales reports to identify the best distribution channels, best customers, products, etc., to have an accurate overview of profit margins. ERP system implementation will help you generate real-time sales reports with easy monitoring and tracking of customers' paid/unpaid invoices and payment reminders, and more.    

4.   Healthy Customer Relations:
Customers are your key assets and therefore always maintain friendly relationships with them. Keep reviewing your client database and draw up custom sales terms to reward the best customers. Also, encourage the customer loyalty to keep relations going.      

5.   Systemized Sales Workflow:
Say goodbye to lengthy, complex documentation and automate your sales workflow by creating sales orders from RFQs and POs and invoices from sales orders in just a few clicks. Go paperless to avoid data errors. With ERP solutions like MIE Trak Pro all your inventory and accounting data will be automatically updated in a centralized database based on your sales orders.

Final Thoughts:
Concentrate your business efforts in the right place by choosing the best ERP software for your business, especially when you are selling goods. An automated sales management helps you serve your customers better, necessary to make your business efficient and profitable. 

Jenny Watson

MWI designs and implements forward-thinking materials handling solutions that are used to improve profitability and sustainability in your supply chain.


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