A mobile app takes your brand to the next level and gives you another way to engage with your target audience. Depending on the functionality you choose, your branded app can be used to facilitate online sales, deliver instant notifications to users, create a thriving community of loyal customers, and much, much more.

To get the best results from your app, however, you’ll need to hire a talented mobile app developer. To help you find the right professional, take a look at this step-by-step guide and start creating your app today:

1. Information Sharing

A potential mobile app developer should be eager to hear your ideas, requirements, and expectations. After all, they’re going to be creating an app to your specifications, so they should be responsive to your needs and requests.

As well as finding out what type of app you’d like, a mobile app developer should also want to know more about your business and your future objectives. This enables them to offer ideas that will enhance the useability and functionality of the app to deliver increased value to your target audience.

At Exemplary Marketing, we ask every client to complete a questionnaire to kick-start the development process. You’re free to provide as much or as little information as you choose, but any details you do share are used to optimize the design and development of your app.

2. UI + App Design

How your app looks and feels is just as important as its functionality, which is why the UI and app design process is so important. Perhaps you want to use your company colors as the backdrop for your app or maybe you have bespoke typography and logos that you want to incorporate into your new channel?

With experienced designers in-house, Exemplary Marketing has a dedicated team of designers, developers, and specialists who will collaborate to create a value-driven app for your business.

3. Timing and Delivery

Before you hire a mobile app developer, it’s vital to confirm their availability and implement deadlines. While a developer who is immediately available might have a concerning lack of clients, you won’t want to have to wait months for your app to be ready either!

We understand that our clients are keen to get results from their new app as quickly as possible, which is why we endeavor to complete the development process within 30-45 days. Once you’ve shared relevant information with us and approved the design of your app, our experienced team will begin bringing your vision to life.

4. App Development

With the design agreed and the functionality of your app confirmed, your mobile app developer will use their experience and expertise to create your app according to the agreed specifications. When hiring a mobile app developer, be sure to talk to them about the programming languages they’ll use to develop your app and its subsequent functionality. You’ll want to ensure that your app will work across varying platforms, for example, so that every member of your target audience can download and use the app if they choose to.

5. Prototype + Testing

As well as receiving regular updates throughout the development process, ask potential mobile app developers whether they create a prototype as standard. Many don’t, which means you miss out on the opportunity to test drive your app before it’s finalized.

At Exemplary Marketing, we know how important it is for clients to experience their app while it’s still being perfected, which is why we always create a prototype for you. Once you’ve had a chance to use and experience the app, you’ll be able to provide feedback or request any additional changes.

However, it doesn’t stop there. We also undertake rigorous testing to ensure your app is functioning perfectly. This enhances the UX, but it also allows you to generate maximum value from your app when it’s released.

Finding the Right Mobile App Developer

As you can see, there are numerous things to consider when you’re thinking about hiring a mobile app developer. With so many aspects of the app to design, develop and test, it’s important to ensure that the person or team you choose to work with has the skills and experienced to create an app that can elevate your brand.

Fortunately, asking the right questions and learning more about working methods, past clients and in-house skills can help you to find the best developer for your needs.

With extensive experience and a team of highly talented developers, we’re pleased to offer top-quality add design and development services. To find out more, contact Exemplary Marketing now.