WHAT IT IS AND HOW TO USE GOOGLE SEARCH CONSOLE INSIGHTS

Search Console Insights is a Google SEO tool that summarizes the data and performance of your best content. Thanks to this tool, still in the beta phase, you can discover pages that perform better and with which keywords they should found.

You can identify even the best traffic sources of the blog and define the queries that bring more visits and the trending ones. The results are defined around Search Console and Google Analytics data. Do you want to find out how it works with KissAnime?

The topics of the post

• What is Search Console Insights
• What to monitor with this tool?
• Is Search Console Insights free?
• How to access the Google tool
• Will this SEO tool be useful?

What is Search Console Insights

This tool gathers information from various tools to suggest to bloggers and content authors the best publications, the most interesting queries, and the activities needed to improve the content you use to intercept your ideal reader.

Specifically, thanks to Search Console Insight you can also monitor page views, average time spent on the resource, information on sources that bring traffic. Both concerning a general view of the site and at the level of the single post.

What to monitor with this tool?

You have the opportunity to find out the general trend of visits over a certain period, with a graph indicating the number of entries.

You have the number of page views and the average duration of the visit, with synthetic graphs that suggest the general evolution of your editorial project.

Content that is important and that brings more visits

For sure this is one of the most important steps of the whole platform. With Search Console Insights, discover the details of the most visited content.

If you click on the element you will find the general trend of the content, the number of visits and average time spent on it, how users find the page, and with which query.

Progress of the new website contents

The data does not concern only the most important contents, but also those just published. So you have the pulse of the situation concerning the way you work.

As the subtitle of the widget in question also suggests, it may take some time (about an hour) to display the new content data.

How readers find your content

Where do the visits to your website come from and allow the editorial project to move forward? Only organic research? Are people coming from Google?

With this Search Console Insights step, you can get the answer, you have three columns that suggest the traffic source and the average dwell time.

What are the main and trending queries?

People search on Google and you have to find out which ones bring more traffic and visits from the SERP. For this, an additional module is added.

That is the main and trending query form. Here you always have page view and residence times, both at the level of the single resource and of the entire site.

Search Console Insight: Where the links come from

Yes, with this tool you can also have valuable information regarding the source of the hyperlinks, the referral links of your corporate or personal blog.

You can filter the main referring links (with several visits received) and the most recent ones, both for the entire domain and the single web page.

Is Search Console Insights free?

Yes, but it is not for everyone. At the moment this is a service still in the beta phase, so you cannot use its functions 100%. To have access to this function you must receive an email in which they communicate official access to this tool.

How to access the Google tool

As the official website suggests, there are different ways to read Google Search Console Insight information.

Obviously, after logging in, it's clear.

You can follow the instructions in the email that arrives or, more simply, follow the link that appears in the SERP box.

As you can see from the image, just one click is enough to reach everything you need to better analyze the work of your content.

Will this SEO tool be useful?

For sure you can get this information in a thousand different ways, always with Google's SEO tools. But this synthesis allows to obtain clear and summarized data in a moment. In your opinion is this a useful solution to improve your content marketing?